Organisationshistorisk kommunikation - Medie- og kommunikationsleksikon

Organisationshistorisk kommunikation

Organisationshistorisk kommunikation Organisationshistorisk kommunikation kan defineres som den samlede strategiske kommunikation, der berører a) en organisations direkte (eller egen) historie og b) historie, der påvirker organisationen indirekte. Begrebet inkluderer både materielle elementer knyttet til historie og kulturarv, eksempelvis arkitektur, bygninger og steder, og immaterielle elementer, eksempelvis normer, værdier og ideer, der ses koblet til historie […]

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Forfattere Klarissa Lueg Trine Susanne Johansen

Emneredaktør Trine Susanne Johansen

Se også Corporate Social Responsibility Kulturel appropriation Virksomhedsaktivisme

Supplerende læsning

Scherrebeck 2015, Balmer & Burghausen 2015, Hatch & Schultz 2017

Reference

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