Effektforskning

Effektforskning Effektforskningen interesserer sig for mediernes påvirkning af individer og samfund. De første teorier herom så dagens lys, efter at medierne begyndte at blive allemandseje i tiden efter 1. verdenskrig og rettede søgelyset mod medierne selv og deres indhold. En førende retning i datidens psykologi, stimuli-respons-teorien (S-R-teorien), var en vigtig inspirationskilde, og injektionssprøjten blev brugt […]

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Forfatter Ragnar Waldahl
Supplerende læsning

Barker & Petley 2001, Bryant & Zillmann 2002

Reference

Barker, Martin & Petley, Julian (red.) (2001). Ill Effects. The Media/Violence debate. 2. udg. New York: Routledge

Bryant, Jennings & Zillmann, Dolf (red.) (2002). Media Effects. Advances in Theory and Research. Mahwah, N.J.: Lawrence Erlbaum

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Frey, Dieter (1986). “Recent Research on Selective Exposure to Information.” I: Berkowitz, Leonard (red.). Advances in Experimental Social Psychology, (19). Orlando, Fla.: Academic

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Katz, Elihu & Lazarsfeld, Paul F (1955). Personal Influence. The Part Played by People in the Flow of Mass Communications. (A report of the Bureau of Applied Social Research, Columbia University). Glencoe: Free Press

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Lazarsfeld, Paul F.; Berelson, Bernard & Gaudet, Hazel (1944/1948). The People’s Choice, How the Voter Makes up his Mind in a Presidential Campaign. New York: Columbia University Press. [2. udg. 1948. 3. udg. 1968]

McQuail, Denis & Windahl, Sven (1982). Communication Models for the Study of Mass Communication. London: Longman [2. udg. 1993]

Waldahl, Ragner (1999). Mediepåvirkning. 2. udg. Oslo: AdNotam Gyldendal [1. udg. 1989]